"Badge of Honor" National Recruitment Campaign
A great marketing campaign combines powerful imagery and a consistent message. In 2014 all marketing materials in the Heart of America Council will be consistent with the "Badge of Honor" national recruitment campaign. "Badge of Honor" marketing materials include fliers, posters, web banners, custom emails, social media images, postcards, and much more.
Additional resources are available in the Marketing Toolbox.
Populate your BeAScout Pin
BeAScout is an online portal for prospective new families to find out about Scouting programs in their neighborhoods. Simply go to BeAScout.org and type in your zip code to find the closest Scouting in your area.
Unit leaders should be populating their "unit pin" in order to display the most accurate information.
How to Update your BeAScout Pin
2014 Spring Recruitment Resources
Recruitment is a year-round process. All packs should work to develop a spring recruitment plan using the resources provided below. Contact your District Executive with questions or to obtain recruitment materials.
2014 Spring Recruitment Overview
2014 Spring Recruitment Plan
2014 Pack Spring Recruitment Form
2014 Spring Recruitment Call Night Script